Printed branded cups are one of the smartest line items in any marketing or event budget. Unlike a leaflet that gets binned or a banner that fades into the background, a branded cup is held at chest height for the length of a drink, carried around a venue, and frequently photographed and posted. That is sustained, high-frequency brand exposure for pennies per unit.
See our corporate branded cups or explore the full range.
The Cost-Per-Impression Case for Branded Cups
Marketers obsess over cost-per-impression, and branded cups win the argument easily. A reusable cup used across hundreds of serves spreads its cost across hundreds (or thousands) of viewings. Drop the cup into a deposit-return scheme and it circulates through many hands in a single day. We run the full numbers in our deep-dive on the marketing ROI of custom cups.
Branded Cups Beat Single-Use Disposables on Image
Nothing undermines a sustainability message faster than a bin overflowing with single-use plastic stamped with your logo. Reusable branded cups flip that: your brand is associated with a visibly responsible, modern choice. See how cups can elevate an event's eco credentials.
Getting Your Brand Right on the Cup
A branded cup is only as good as its print. We offer:
- Full-wrap In-Mould Labelling (IML) for photo-quality, edge-to-edge colour and complex artwork.
- Screen print for crisp, durable one and two colour logos.
- Digital print for shorter runs and detailed designs.
We match brand colours closely and send a digital proof for sign-off before anything goes into production. More detail on our printing and decoration page and in IML vs screen print.
Where Branded Cups Earn Their Keep
- Corporate events and conferences: turn the bar into a branded touchpoint.
- Product launches and activations: a takeaway keepsake that keeps working after the event.
- Festivals and sponsorships: sponsor logos seen across an entire site (see branded festival cups).
- Stadiums and arenas: branded measures that double as deposit-scheme cups.
- Hospitality venues: consistent, on-brand drinkware that survives the dishwasher.
Turn Cups Into a Revenue Stream
Branded cups are not only a cost; they can generate income. Sponsorship placement on cups, and unreturned deposits in DRS bars, both add up quickly across a busy event. We explain the playbook in our guide to monetising cups through sponsorship.
Minimums, Pricing and Turnaround
| Factor | Detail |
|---|---|
| Minimum order | 50 cups |
| Price from | £0.33 per cup at volume |
| Lead time | 10 working days (Express from 48 hours) |
| Manufacturing | 100% UK made |
See full tiers on our lead times and pricing page. For large campaigns, our wholesale printed cups rates apply, and we will beat any like-for-like UK quote.
Brief Us Today
From 50 cups for an office launch to 50,000 for a national sponsorship, we make branded drinkware easy. Get an instant quote for printed branded cups or learn how it works.
